We hope your experience on ProSPOTLIGHT is productive and helps you promote yourself, your services or products successfully. This group is to inform newcomers and experts alike improve their experience as professionals promoting themselves online.
Wednesday, April 15, 2009 - Posted by: prospotlight
Search engines do not see all web links the same. In fact, it is possible for a web master to request that a search engine NOT follow certain links to keep SEO value from "leaking" from a website. Some websites, blogs, and other web tools may allow you to link as a professional without providing you with search engine credibility.
Search engines use special properties within link tags to determine whether or not they should spider the link and follow it to the next page. The property may be set to "dofollow" or "nofollow". The search engine then knows what it should do when it arrives at a link.
Professionals work diligently to promote their websites to search engines. What pros may not know is that a site they believe is providing great SEO benefits may simply be using their content for their own purposes without providing linkthrough credibility.
Many online professional services like ProSPOTLIGHT and others offer the ability to make posts and submit content with "dofollow" status. Any time a pro links from that service to another website, they receive the SEO benefit.
The key is to find websites that are known for their "dofollow" practices.
- Original article found on Vauntium SEO: DoFollow and NoFollow Explained
Thursday, February 5, 2009 - Posted by: socialnetworking
Seth Godin is an entrepreneur and author who has inspired many with his ventures. Some, like Squidoo, have significant followings.
In a recent interview he claims: Big world-changing ideas have had three cycles. Check out the excerpt:
"...The first cycle was that you could change the world by building a factory the way Henry Ford did. If you could put productive people to work and make money producing something that made change, then people like Henry Ford and Andy Grove could cause world-changing things to occur.
"The second cycle had to do with advertising and TV and media and promotion. The idea that if you talked about an idea enough and pushed it on people enough, it could change the world.
"The third idea, the one that I think is really available to a large number of people now without a lot of resources, is this idea of finding and connecting like-minded people and leading them to a place they want to go. You can use Barack Obama as an example, but you can also use Blake Mycoskie of Tom's Shoes. The internet means geography isn't so important, so if you can find the 1,000 or 5,000 or 50,000 people out there who want to make a certain kind of change and can connect them and show them a path, they want to follow you. And you can use that tribe, that group of people, to make change that matters..."
The internet is a significant tool to promote youself and your cause. If you want to make change you can create a cause and attract others who will help you drive it.
Monday, January 5, 2009 - Posted by: prospotlight
ProSPOTLIGHT has officially launched. After months of waiting, the creators are proud to make the beta version public! ProSPOTLIGHT helps community members accomplish the following:
Members are able to build profiles, directory listings, blogs and posts, share contact information, build groups, track contacts, and more. Members or visitors may set "perspectives" which narrow the content to their industry so they keep tabs on what matters in their business, including trends, news, and other information.
Feel free to be one of the first to help us make this community a great one!
Monday, November 24, 2008 - Posted by: socialnetworking
Not all social networking tools are created equal. Each has a purpose and few are multipurpose. Web sites like Facebook, MySpace and other of the same genre are tailored to connecting friends, family, and acquaintences. However, their structure and functionality is not conducive to professional promotion.
Networks like ProSPOTLIGHT, LinkedIn, among others, are designed specifically to help pros get connected with other pros, leads, potential partners, etc. Using these tools correctly can greatly enhance the visibility of your offerings for other web users. The key is to use the correct tools correctly to achieve your objective.
We have tested the professional applications of several social networks. We'll get into those reviews in later posts. We'd be interested in your comments as well as you make posts on your ProSPOTLIGHT.
Monday, November 3, 2008 - Posted by: prospotlight
Hi,
I'm Chris Pixel. I'm the virtual representative of ProSPOTLIGHT. My job is to keep the community up to speed on features, benefits, new stuff, and direction.
I'll be using the site just like any other professional would to promote the service. I'm sure we'll learn a ton together.
- Chris
Monday, November 3, 2008 - Posted by: prospotlight
ProSPOTLIGHT is a professional community where professionals can establish and promote a significant online presence as well as network with other professionals within their market place.
The goal is to help professionals at all levels connect and communicate with interested parties. The tool provides opportunities for pros to create meaningful content tailored to their audience.
A spotlight, branded ProSPOTLIGHT, is the overview of the professional on the site. It's a page for visitors to get a quick glance into what the pro is involved with on the site.
A pro may also create a profile, directory listing, blog, and a mini website to promote him/herself, products or services, and the location and industry where sales take place.
The pro is also able to network and contact others related by industry, location, or by need.
More to come regarding ProSPOTLIGHT benefits and features.